Alanna Call

work experience:

With more than a decade of experience, Alanna Call brings a storyteller’s perspective to nearly every CID project, shaping the creative thread that runs from early research through final details. She collaborates closely with teams to uncover the cultural, historical, and contextual cues that inspire strategy and positioning, translating them into narratives that guide design direction and strengthen identity.

Her influence spans multifamily, commercial, and hospitality projects across the U.S. and internationally, where she helps ensure each environment feels authentic, memorable, and enduring. A key part of her process is design forecasting—researching cultural shifts, material innovation, and lifestyle trends to anticipate what’s next and help projects resonate long into the future.

She balances strategy with imagination, helping teams and clients see the story behind the design. Whether shaping brand narratives, informing finishes and furnishings, or setting the creative tone, Alanna’s fingerprints can be found across CID’s work—always bringing narrative depth and a clear sense of place.

Thought Leadership

• Industry Voice | Glidden | 2026 Color of the Year
• Color Forecasting | Pittsburgh Paints | 2026 Color Story
• Contributor | Good Housekeeping | These 20 Paint Colors Will Never Go out of Style, According to Designers
• Contributor | Good House Keeping | 13 Best Off-White Paint Colors, According to Interior Designers
• Contributor | MFE | 10 Multifamily Design Trends That Will Define 2025
• Educator | Creativity Workshop for Crimson Design
• Contributor | Interior Design Magazine | Do Generations Matter in Workplace Strategy? The Answer May Surprise You.
• Guest | The Learning Objective Podcast| Cultivating Creativity
• Industry Voice | Think Lab | Backstage Series – Rising Giants
• Panelist | Think Lab | Rising Giants Digital Seminar

key project experience:

Touches + influences all CID projects at all phases from visioning through FFE