Saleena Cerrillo

office assistant

san francisco, ca | naples, fl
b.a. broadcast journalism, san francisco state university

work experience:

wealthy wellthy podcast producer:
-coordinated with producers + on-air talent to create program content
-edited episodes to create an appealing experience for the listener
-developed schedules for production, editing + duplication
-created graphics to showcase guests

collectively real podcast producer:
-built broadcast storylines to interest listeners + grow station audience
-created website from scratch to engage with the audience
-edited audio from all parties to create a compelling story

entercom san francisco digital coordinator:
-provided voice-over talent for commercial breaks to expand station's branding for Q102, Alice 97.3 and KCBS radio 
-increased listener engagement through creating contests
-planned event/concert listings with Q102 and 95.7 The Game
-tailored scripts for prize fulfillment for on-air personalities
-structured email blasts weekly for audience unification
-established, initiated + optimized business development strategies based on company targets, product specifications, market data + budget factors 

radivision content coordinator:
-researched articles, videos, + podcasts of entrepreneurs to help give advice to new business owners
-synthesized content to be parallel with what is relevant to the brand
-collaborated with team members across the world (Egypt and Dubai) to maintain a singular vision for the company

best design tip:

there’s nothing wrong with a bit of clutter in the right places.

favorite pattern:

polka dots

best advice:

if you wouldn't write it + sign it, don't say it.

hidden talent:

making the best of anything - whether an outfit, home décor, life happenings - all of it.

if its the last thing i do...

i will move to the countryside of italy!

trip of a lifetime:

freely traveling through europe - not pressed for time - merely enjoying all of its offerings + cultures.